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The Planners' Suite Podcast

Project type

Full Service Marketing & Design

Date

November 2025

Location

Richmond, VA

Role

Marketing Consultant & Lead Designer

The Planner's Suite Podcast and digital community for event professionals, planners, and creatives - sharing the lessons, laughs, and logistics that make every celebration unforgettable..

Challenge
• No branding or web presence
• Inconsistent visual identity
• Needed stronger online credibility and lead generation system

Approach & Strategy
1. Complete 3‑page Wix site redesign (Home, Contact) with responsive design.
2. Developed modern logo, color palette, and typography guidelines.
3. Implemented lead capture automation and real‑time gallery feed.
4. Created matching social media templates for cohesive digital presence.

Deliverables
• Updated visual identity and logo
• 3‑page responsive Wix website
• Automated inquiry form
• Gallery integration
• Social media design kit

Impact & Results
• Refreshed, elegant digital presence that aligns with event brand quality
• Client satisfied with design flexibility and consistency
• Improved engagement and credibility with prospective clients

Key Takeaways
Creative freedom paired with strong design systems allows quick turnarounds without compromising quality. Responsive design and automation are vital for client engagement. Delivered digital products in one week.

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